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SBE SBE

Master International Business
Strategic Marketing 2018-19

Year 1
YearSemester 1Period 1EBC4076 Service ManagementEBC4080 Marketing Research Methods
Period 2EBC4081 Marketing AnalyticsEBC4079 Consumer Psychology
Period 3EBS4016 Writing a Master’s Thesis Proposal IB Strategic Marketing 
Semester 2Period 4EBC4082 Value Based MarketingMaster's Thesis
or Thesis Internship Programme
Period 5EBC4078 Marketing Innovation Management
Period 6